Tuesday, April 23, 2024

Media Literacy



Image by Stephan Byrne



Media literacy is crucial in the misinformation and Fake news world that we live in. However, we should also focus on information literacy. "Media literacy is the ability to access, analyze, create, and participate in various forms of media, such as print, broadcast, digital, and social media." "Information Literacy is the ability to find, evaluate, use, and communicate information effectively and ethically for a specific purpose." As a person who works in a library, my goal when helping patrons with their research is to enhance their media and information literacy skills. By enhancing both skills, patrons will be informed citizens who impact their communities and governments more.

Hobb's five competencies, access, analysis, creation, reflection, and acting, fit media and information literacy. Just because you can access the information/media doesn't mean it is correct or outdated. I have repeatedly seen people citing information from books or something seen in the media, which is entirely incorrect. Two such "facts" are constantly repeated in pop culture and by politicians. First, we only use 10% of our brains at a time. This is incorrect, as fMRI scans have found that no area of the brain is completely silent or inactive. The second is that we don't have mature brains until age 25. This is also incorrect. At the time of the first study, MRIs were a new technology and costly, so scientists had to limit the number of participants in their study. They decided to follow children aged four to 18 to 20. The scientists decided to cut the age off to 25. They did not continue the study with the same participants years later. The study only focused on one part of the brain as well.

All the competencies other than creation are essential to students. As lifelong learners, we should have the skills to understand media or information and not take what is given to us as "facts." I do not believe that creating is an essential competency as it seems connected to the recent mentality that we must always be "creating" things for others' consumption, aka side businesses or hussle culture,  and not just learning or experiencing something for personal enjoyment.

The competency that relates significantly to McLuhan's "the medium is the message" the best is the analysis competency. Throughout Elementary, High School, and even College, we are given reading in our English/Literature class and told to analyze the author's intent. The language of the author matters, the tone of the language matters, and the author's background matters. Nothing is created in a bubble; everything is influenced by something else. This intent doesn't matter if it was created 200 years ago or uploaded barely three seconds ago.

The form of the media that the author used is essential as well. Why did the author choose the form in which the media is produced? Some mediums add or subtract meaning from their message to the audience.

When asked if a source a patron finds is credible, I have them look up a few things. First, is the piece in question an opinion piece or factual data? Next, when was the information published? Next, who is the author, and what are their credentials? Next, who is the publisher, and where is it published? Do they have "political" biases? Is the publisher a satire site? Is any information like scientific facts the same as on other websites?   

The sites I use for this task are Snopes and Allsides.com. 

4 comments:

  1. It's great to read that you are utilizing these skills in practice and helping your patrons acquire them as well.

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  2. Hi Oz! As a fellow librarian in training, it's great to hear your perspective on media literacy and information literacy. As you said so succinctly, enhancing both literacies can help patrons better impact their communities. I'd add that developing these dual literacies also helps us understand how our own perspectives impact our understanding of media and information.

    Excellent point that just because something is a study doesn't mean it's credible. It's also an excellent point that books don't ever exist in a vacuum. As a writer, the "authorial intent" seems like such a misplaced emphasis for a published book. It's extremely relevant to the author in the creation process, since communicating your intent to those workshopping your piece can help you develop your piece, so it better fulfills your vision. From the perspective of the reader, rather than the author, the intent hardly matters. All we have is the finished work, the context in which that work was written, and our own subtext we assign to the text - not what the story was intended to be.

    Thanks very much for sharing your perspectives and your resources!

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  3. Hello,

    This is a brilliant post. Your analysis is excellent. While I agree with your choices regarding the importance of the competencies I would have to make an argument for creation. Creation for the purposes of expression, innovation, and communication is significant for our students. It might be the engineer part of me speaking! However, I do agree that creating simply for the sake of creation is a waste.
    AC

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  4. Molly, as a fellow library worker, I definitely relate to your mission to enhance media literacy skills. With kids believing everything they see on TikTok, it’s important to instill critical thinking skills during media consumption. People are concerned about the future with AI, but we are already dealing with deepfake imagery occurring on social media platforms (deepfake Tom Cruise has his own TikTok page!). I love your steps for fact checking and your website resources. I will be adding AllSides to my toolkit! Thanks!

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